The active Kickstarter projects discussion thread.

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evilkinggumby
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Re: The active Kickstarter projects discussion thread.

Post by evilkinggumby »

matt wrote:Dan (our other programmer) is super excited about Underworld, so we backed it on the company account. I had a Mac long before it was cool, so I missed out on the joy of Ultima Underworld. .
I played the demo of underworld back in the day and thought it was pretty kool. I never got a shot at the full game, but saw pictures and video over time about it. I'm curios to see how they'll create a new game that has the vibe of the classics but with somewhat updated graphics.

I am really hoping Project Scissors: Nightcry gets some momentum as they have a long way to go and a lot to gather.

I also have to say as much as I love getting updates from my various projects backed that are still out there in development.. it's getting really hard to read and follow all of them.. SO MANY come every day or so and it seems like a lot of them are on the same schedule and release update at the same time.. hehehe. I am getting to where I more skim the updates at this point, which is bad, I know.
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matt
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Re: The active Kickstarter projects discussion thread.

Post by matt »

As excited as I am for Night Cry, I don't think they have a chance of making it. Why the momentum has picked up quite a bit in the last few days, they are only getting around 30 new backers a day, which means it's basically people making big pledges or a bunch of people upping their pledges to try to make the project happen. It isn't getting the influx of new fresh backers who can tell their friends about it.

(My data comes from here)

Hopefully I'm wrong though!
-Matt Gilgenbach
Lead Frightener at Infinitap Games
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evilkinggumby
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Re: The active Kickstarter projects discussion thread.

Post by evilkinggumby »

not sure if it was listed already but I backed a couple additional projects with my general browsing, though only for digital copies this time.

Orphan - https://www.kickstarter.com/projects/wi ... dio/orphan

The Floor is Made of Lava - https://www.kickstarter.com/projects/sa ... de-of-lava

I like the style and look of Orphan, even if it feels like it's aping a lot from Limbo. 'The Floor' just looks like a lot of fun, decent graphics, and a strange passion for nostalgia and childhood imagination. Plus the animation looks pretty decent and it seems like they're going to great lengths to think this through properly (at least so far).
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LobsterSundew
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Re: The active Kickstarter projects discussion thread.

Post by LobsterSundew »

I sent a message to the dev of Orphan about marketing and its reward tiers. It ends during GDC week which is worrying. Hopefully the developer may do a reboot if it fails. I'll probably offer to help optimize the rewards for that.

Project Scissors is going into its final 48 hours. There is a big brute force push to get it funded. It ends late at 11:59PM PST on a Sunday when many backers won't be expected to be awake for the final countdown. The average pledge per backer is a horrifying $150.56 per backer. It should be close to $50 per backer. Right now it only has 1,964 backers. It still has 1,384 slots open on the early-bird tier. The rewards are a mess. It doesn't even have a tier around the $100 price point, just a jump from $75 to $120. It has shot up with 9 $10,000 backers and 6 $5,000 ($120,000) which means 40.6% of the funding depends on just 15 backers. I keep noticing the same problems again and again from the big Japanese project creators. I may have to add a section to my guide just about this.

Spooky Poo's HAPPY HELL has an interesting art style.

Tahira: Echoes of the Astral Empire feels to me like a mix of The Banner Saga with a premise like a 1980s sci-fi movie on VHS.

Mainframe is a horror game with some good use of shadows and camera perspective. There is a lot wrong with the execution of the project itself from the timing to rewards to presentation and ambition.

Unraveled is an RPG with some better than expected presentation. It has ship-breaking as part of its setting.

Infernax is another hype 90s pitch like STRAFE had.

Darkest Dungeon continues to be an example of early-access on Steam done right. Even in its limited state the experience is worth the asking price.

I'm soon going to have more than 250 pages and have already exceeded 100,000 words with my Kickstarter guide. Recently I've been asking more for project creators to preview me some of their e-mails for contacting press to critique. I now see that I need to cover a lot about how to write to press in my guide. One big idea is not wasting a blogger's time with information they won't be regurgitating in the blog post and won't be able to make interesting comments on. What shocks me even more is seeing that they don't mention their projects existing traction (Backers/pledges) when the messages are about the final 48-hours approaching. A blogger might not know if 50% funded mean $1,000 or $50,000 if only a percentage is given.
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RightClickSaveAs
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Re: The active Kickstarter projects discussion thread.

Post by RightClickSaveAs »

Lobster, do you track stats on the different tiers for projects, and data like how popular they are vs. how much of the total funding comes from the different tiers? I was surprised to see Kicktraq doesn't seem to do that, unless I can't find the info on the website.

Anyway I was curious to see what it would look like to start comparing the different tiers on projects. With enough data, you could identify some useful trends in pledge amounts, although I imagine you're already doing something like that or better. For instance, the most popular tier for Darkest Dungeon was $15, which isn't surprising, but the one that ended up making the most total funding was the $49 tier.

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and the one for NN, where $15 was the most popular and most money making:
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Something like that, only mine is ugly and was really time consuming to do manually. Someone who knew what they were doing could also make some pretty charts out of that. And there's probably a way to scrape Kickstarter of that info and dump it into a file automatically, but it's way beyond me.


In other Kickstarter news, it looks like Bear Simulator has been abandoned or was an outright scam. The lesson here is probably be really careful about gimmicky projects, especially if they're being developed by one person with no history of successful projects. I didn't back the project thankfully, but it was a funny pitch, and managed to capture over $100k. Hindsight being what it is, there were a lot of warning signs; one of the things that struck me was how casual and jokey the whole presentation was, and the fact that the guy was casually mentioning his lack of game development experience.
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matt
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Re: The active Kickstarter projects discussion thread.

Post by matt »

Lobster has TONS of awesome graphs. He even keeps track of how the tier contributions over time. Here's the link for Neverending Nightmares:
http://i.imgur.com/tR1pNIy.png
If you look back on the forums, I think he's posted some more. I've only skimmed the drafts of his guide, but it is super comprehensive. I plan to read the entire thing when we get closer to launch of our next project. :)

Is anyone confused by Night Cry? I'm excited by the game, but I'm amazed it got funded. It has an average pledge per backer of $144. It seems like it has mostly succeeded by huge contributions... They have a bit more than half the backers of Neverending Nightmares but 3 times the money earned... I wish I knew how to run a campaign that attracted a bunch of big spenders. :)
-Matt Gilgenbach
Lead Frightener at Infinitap Games
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RightClickSaveAs
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Re: The active Kickstarter projects discussion thread.

Post by RightClickSaveAs »

matt wrote:Lobster has TONS of awesome graphs. He even keeps track of how the tier contributions over time. Here's the link for Neverending Nightmares:
http://i.imgur.com/tR1pNIy.png
Oh duh, that's exactly what he's done with his graphs, I was not paying attention at all! Yeah that is very comprehensive, wow.

Have you ever taken all that data from many different projects and graphed them out to compare how, say, $15 tiers vs $50 tiers measure up on average?
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evilkinggumby
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Re: The active Kickstarter projects discussion thread.

Post by evilkinggumby »

i'm glad Nightcry got funded. i shot for a physical copy so WOO for that. Orphan is close, and they got a few tricks up their sleeve for the last couple days. I think they'll get it (or come damn close) so i am psyched to see what happens. Sadly they don't have great tiers, even what they recently added is too damn pricey for me to take advantage of.

totally off topic but holy crap fresh baked molasses cookies in a snowstorm is amazing with coffee..

Anyhow I haven't bid on much else for now. I am kind of waiting for one of the failed campaigns shot for coming back and throwing money at it again (2 actually, Gehenna (film project) and Impact Winter). Oh and I have no faith for The Floor is Lava, they seem to have barely touched their campaign so I'm expecting it to crash and burn, sadly.
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LobsterSundew
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Re: The active Kickstarter projects discussion thread.

Post by LobsterSundew »

Halcyon 6: Starbase Commander is another Square Enix Collective project.

Toejam and Earl: Back in the Groove was the first time I saw an animated project thumbnail implemented on Kickstarter. They probably uploaded an animated GIF as a JPEG.

Slain! is a gory 2D hack and slash.

Way back in 2012 I was the first backer on Conquest 2 Vyrium Uprising. The project creator is back on Kickstarter with Descent: Underground. That was a very tiring project preview to critique over the last few weeks. Each message was around 4,000 words and there were 6 of those. There was a pledge watch spreadsheet for Star Citizen. You may find interesting the pledge watch for Descent: Underground that I'll be participating in.

Somewhere in one of my backups, before a complete computer reformat at the end of February, was a half-finished message about analyzing campaigns.

http://i.imgur.com/KyPWv3g.png [Re-processed Neverending Nightmares graph]

To compare campaigns, I find it best to use percentages instead of dollar amounts. I also realized I needed to compare campaigns based on what was the price of the game because different games have to start up-selling at different price points.
http://i.imgur.com/JlCPxgD.png [#1 Using percentages]
http://i.imgur.com/5L6PGHJ.png [#2 Straight comparison]
http://i.imgur.com/JUWU3SY.png [#3 Using percentages]

It is possible to weave the reward tiers when comparing.
Project A $5, $15 and $20 tiers.
Project B $5, $12 and $15 tiers.
Woven $5, $12, $15 and $20 tiers.

Another approach is to crunch the tiers into ranges. The backer counts for a $20 and a $25 tier would all be applied to a $20 to $30 range.

What many video game campaigns fall into the pattern of is a postive-skewed curve peaking at the tier that introduces a copy of the game, then another bump around $30 to $40 and finally a bump in the $90 to $100 range. Campaigns can deviate from this in good and bad ways based on how the rewards are planned.
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matt
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Re: The active Kickstarter projects discussion thread.

Post by matt »

I'm super excited about Toe Jam & Earl's campaign, but I kind of wish they did way less in the way of physical rewards and much more money towards development. However, if I weren't moving and looking at reducing my amount of stuff, I probably would have gotten in on all those goodies. :)

Thank you for all the kickstarter analyses. I converted your latest guide to an ebook and am reading it on my phone. :)
-Matt Gilgenbach
Lead Frightener at Infinitap Games
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